Price can make your product a commodity if you are not careful. The ability to leverage pricing with added value items the ilk of a new meal component, product, or service edifies the relationship of the price to the combined value which is always more in the minds-eye of the consumer.

Our Grocerant Guru® has led the industry driving mix & match meal component development with both product and service. Outside eyes can drive inside profits and the grocerant niche is the platform for growth.